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HE IMPORTANCE OF USER INTERFACE DESIGN IN MOBILE APPLICATIONS


Rizwan Khan November 11, 2021

HE IMPORTANCE OF USER INTERFACE DESIGN IN MOBILE APPLICATIONS

“Design is not just what it looks like and feels like. Design is how it works.” –Steve Jobs

If you are a startup then you must know the importance of user interface design in your mobile or web application. Building websites and mobile applications, nowadays, are essential for businesses because people only tend to trust companies with a reasonable online presence.

Besides, if customers can’t reach you, they can’t rely on you and in this digital age, customers want immediate connection. So even if you have a website, understanding the user is crucial and important in interactive designing. Your website should entice customers to engage.

Keep in mind that UX – user experience for mobile applications is as important as it is for a website. You should have a mobile application that can convert visitors into full-time customers, increasing your revenue in the process. Therefore, you need to focus on the importance of app design and take into account the important features of user interface design.

No doubt we can find many pre-made mobile app UI design templates but how do you mold those ready-made designs to better communicate with your customers is the real deal. A word of advice? Nothing can beat a design developed from the ground up.

The importance of user interface design and user experience (UX) go hand in hand, meaning, they are not exclusive of one another. Even though both UI/UX are not exclusive, doesn’t mean they are the same thing. They do have their differences. But what is the purpose of the mobile user experience? UX is more focused on how things work whereas the purpose of user interface design is to make the entire design look simpler, intuitive, and engaging through visual elements.

So whether it is a website or a mobile application, the interface should have a user-centric design.

UX UI branding

According to studies, people form 75% of their judgment on a website’s credibility purely on its aesthetics. But also know that a good UI with poor UX will not give you what you desire. Similarly, a good user experience with a bad interface can not result in an optimal application. Get both on-point and you will have exactly what you want since both UI/UX  branding plays an important role.

List of Various Types of User Interfaces for Mobile Apps

Splash Screen

  Very first screen appears when you launch an application for not more than 3 seconds. Splash screens form the very first impression and attract the user’s interest. Try using exciting illustrations, punchlines, and visual elements to achieve optimal user experience.

Onboarding Screen

They are minimal tutorial screens that are only shown to the first-time users which tell them about their next steps, and about the basic features and functionality of the entire application to make the journey less complicated.

Home Screen

It’s the main screen of the entire mobile application. All the other screens are linked to the home page as it highlights the functional menu and the features. UI designers must understand the importance of designing the user interface of the home screen to make it more understandable and user-friendly.

Login and Profile Screens

There are lesser mobile applications that don’t need a login page, but many do. Therefore, make sure to steer clear of all the unnecessary distractions on the log-in screen. Consider UX and limit the information fields for customer convenience and be sure to integrate error messages in case of right/wrong information input.

There are different types of UI screens used in different mobile applications, according to requirements such as eCommerce has its UI screens: checkout and product catalog similarly social platforms have varying screens but the basics (see above) stay the same.

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